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Zoom Announces Platform Innovations to Elevate the Total Customer Experience

Zoom IQ for Sales, a conversation intelligence solution, and Zoom Events Innovations Modernize the Ways Businesses Engage Their Customers

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At its second Work Transformation Summit, a virtual gathering of business leaders that offers actionable insights for navigating the transformation and future of work, Zoom Video Communications, Inc. (NASDAQ: ZM) unveiled its latest innovations in the Zoom platform to help businesses improve customer and employee experiences for the new ‘work anywhere’ workforce. Announced today, Zoom IQ for Sales, a conversation intelligence solution for sales professionals, as well as new Zoom Events and Webinar functionalities such as backstage and Webinar session branding, are putting engagement at the center of the experience and transforming the way we work, connect, and collaborate.

“Every interaction counts in a video-first world – whether it’s a call with a customer service agent, a video meeting with the sales team, or a hybrid event with customers and prospects. World-class customer engagement is where competitive differentiation happens,” said Oded Gal, Chief Product Officer at Zoom. “Following our recent launch of Zoom Contact Center, Zoom IQ for Sales, and our latest Zoom Events innovations mark further steps in Zoom’s journey to establish new heights for customer experiences and flexible collaboration across the workforce.”

“These new innovations are yet another example of Zoom’s ability to bring new solutions to life quickly and seamlessly, based on the needs of its customers,” said Dave Michels, Founder and Principal Analyst at TalkingPointz. “With the introduction of Zoom Events, Zoom Contact Center, and now Zoom IQ for Sales, the Zoom platform is poised to make an impact on reimagining the customer experience, by expanding it to include the entire customer journey from marketing to sales to ongoing support – the total customer experience.”

 Zoom IQ for Sales: Zoom’s First Step In Conversation Intelligence

Zoom IQ for Sales is a conversation intelligence add-on for Zoom Meetings that turns customer interactions into meaningful and actionable insights, helping teams across marketing, sales, and competitive intelligence improve crucial interactions with customers. Additional benefits include:

  • Optimized efficiency: Zoom IQ for Sales increases seller productivity with automation for next steps and risk assessments, and quick search functionality.
  • Integrated: Tightly integrated with Salesforce®, leading calendars, and Zoom Meetings, Zoom IQ for Sales consolidates workstreams and provides an aggregated view into conversations and opportunities.
  • Easy-to-use: Zoom’s intuitive web interface makes it easy for admins to onboard users and manage their integrations and quick for users to view insights and recordings.
  • Scalable: On-demand scalability – businesses can easily add users as needed.

Zoom IQ for Sales is now available as an add-on for Zoom Meetings customers with support for Zoom Phone coming soon. Zoom IQ for Sales is the first iteration of Zoom’s conversation intelligence technology under the Zoom IQ umbrella, with potential future use cases by product, industry, and use case.

SMEStreet Edit Desk

SMEStreet Edit Desk is a small group of excited and motivated journalists and editors who are committed to building MSME ecosystem through valuable information and knowledge spread.

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