TAAI Launched ‘TAAI Connect’ to Empower Travel Agents Digitally

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Travel Agents Association of India (TAAI) under the digital empowerment initiative has unveiled an online platform called ‘TAAI Connect’ for its members. TAAI Connect supports its member agencies to encounter the fast evolving and challenging market scenario. Speaking to a trade publication, Sunil Kumar, President, TAAI, says, “TAAI Connect is an online platform which has been presented to the travel industry in India. It is our vision that India must go online.”  

Speaking on the features of TAAI Connect, Kumar said that apart from a website, it also offers mobile application, a corporate booking tool, payment gateway, etc. “B2B engine is also integrated in it,” he said. Kumar also added that this revolutionary initiative will bring travel agents who are doing business in traditional methods closer to most efficient online companies in the world. To get the benefit of this one has to be a member of TAAI.

Justifying the launch, Sameer Karnani, Chairman, TAAI – Western Region said that it is high time to go digital. “The whole world is going digital and we can’t continue to work in traditional ways. The initiative is to empower every member digitally thereby raising the bars,” he said.

Meanwhile, TAAI and Destination Canada signed an MoU (Memorandum of Understanding) to conduct workshops in 10 cities. Elaborating more Kumar said that Destination Canada is another important aspect of TAAI tourism initiative. “We will be doing 10 roadshows in different places where we will train staff of travel companies about destination Canada,” said Kumar. He, on behalf of TAAI and Carl Vaz, CEO & Strategy Director, Destination Canada – India GSA, signed the MoU.