Magicbricks, India’s leading property website and Investors Clinic, real estate and brokerage firm, sell around 1000 homes worth Rs.350 crore in just four months for renowned developer Gaursons in their project at Greater Noida West.
Magicbricks’ leadership and its scale of a having a million plus properties across 16,000 localities in India, helped garner a huge buyer response for Gaursons’ residential project. Investors Clinic used Magicbricks’ cutting edge product and marketing solutions for an exclusive high-impact digital promotional campaign for Gaursons.
During the campaign, Magicbricks displayed premium ads of Gaursons properties on its platform and enhanced visibility of the campaign using multiple inventories. This generated substantial targeted inquiries from buyers along with huge awareness for the project and finally translated into sales of around 1000 homes in Gaursons project.
Speaking on the success of the campaign, Mr. Ritesh Mohan, Sales Head, Strategic Accounts, Magicbricks, said: “Generating a huge consumer interest through a high-impact digital campaign, which has resulted in sales of around 1000 homes of average ticket size of Rs.35 lakhs is a testament to the fact that Magicbricks is now the largest property site with maximum aggregation of buyers and sellers in the category. The successful execution of high-impact and exclusive digital marketing campaigns for top-developers like Gaursons also indicate that Magicbricks is now the preferred online marketing channel for builders & sellers.”
Investors Clinic was solely responsible for managing this high-impact digital campaign for Gaursons on Magicbricks.
Speaking on the above success, Mr.Divaker Bhalla, AVP, Digital Media, Investors Clinic said, “Gone are the days when property selling was considered as a tedious task. With the invention of new innovative technologies and unique promotional methods, developers and realty firms like us always perform better than ever.”