Knowlarity & Zoho Join hands for Indian SMEs


Knowlarity and Zoho announced the integration of SuperReceptionist, a virtual contact center solution, and Zoho CRM, an advanced customer relationship management platform. Now, Knowlarity and Zoho users will be able to make calls using SuperReceptionist from within Zoho CRM.

This integration, available immediately, significantly reduces after-call work and minimizes average handling time for salespeople. Automated data entry also brings down human errors that occur while documenting customer information.

“With this integration, call center agents will have all the customer information accessible in one place during the call, hence achieving more results in a day. Businesses will be able to deliver better customer experience as the conversations are more contextual and personalized,” said Prashanth H N, Director& Head of Product Management, Knowlarity Communications.

“At a time when India has become home to the third largest number of start-ups in the world, businesses need a way to not just acquire, but also retain customers in order to thrive. By integrating Zoho CRM and SuperReceptionist, we are helping businesses do both,” said Raju Vegesna, chief evangelist, Zoho. “Zoho CRM provides thousands of Indian start-ups with a rich repository of information and sales insights. Now, we also give these businesses a comprehensive view of their customer interactions, helping them make intelligent sales decisions.”

SuperReceptionist for Zoho CRM includes these features:

  • Click-to-dial — Users can call leads and customers with a single click from within Zoho CRM. They no longer need to juggle multiple screens and have time to make more calls.
  • Screen pop-ups — Incoming calls appear as pop-ups in Zoho CRM, along with contact’s information. Salespeople are thus better prepared to handle calls. They can save first-time callers as leads/contacts in Zoho CRM, and add follow-up actions.
  • Automatic call logging — All the call activities and details get logged automatically inside Zoho CRM. Call analytics can be run anytime via reports in Zoho CRM.
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