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KitchenAid India Launches its Experience Store in New Delhi

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KitchenAid India, An International Premium Home Appliances Brand has launched its first & exclusive Experience Store in Ghitorni, New Delhi. They organized an event, “Where Makers Unite” to celebrate the inauguration of the store. KitchenAid India launched its first & exclusive Experience Store in South Delhi. They organized an event,  “Where Makers Unite” to celebrate the inauguration of the store. 

Passionate makers from different locations of Delhi NCR came to South Delhi to explore the design & performance of KitchenAid’s premium appliances, LIVE. The demonstration of each product was discovered through a special recipe cooked by MasterChef Ashish Singh. He immersed the audience with his innovative flavors that included mulled wine green tea, mushroom walnut Galouti, and various other delicacies. They also hosted an expert mixologist, Gaurav Chauhan on the floor, who was seen crafting fresh & enticing drinks with the powerful performance of the KitchenAid Blender. His recipes included plum pudding, salted caramel shake, and many more mouth-watering drinks. 

At their Experience Store, people got the opportunity to explore the design of every product and delve into the specific features from the iconic collection of Stand Mixers, Blenders, Food Processors, Toasters, Hand Blender and various other premium appliance. Arranged in an elegant fashion on the first floor, the store has a perfect environment to inspire kitchen designers, budding bakers and also homemakers. All the appliances showcased at the store are designed with ease and ergonomics in mind, KitchenAid’s chic and sturdy metal structures come in a wide range of signature colors, known for their placid and versatile performance – the Stand Mixer has its unique ‘planetary’ motion and the powerful 10-speed motor. With this inauguration, KitchenAid gave people an opportunity to learn new cooking tips & recipes with their wonderful range. By bringing together the full range of KitchenAid small and large electrical appliances, along with a range of professional kitchenware accessories, it delivers extraordinary expertise all under one roof. 

And this isn’t all! KitchenAid’s vision for the store has many more surprises lined up for its customers. From cooking workshops to various other fascinating culinary experiences, all will be organized at the store. The store is a space where makers get together, unlock their creativity and share innovative recipes with one another. Its a home in the kitchens of inspiring cooks and inventors, brewers and bakers who use their tools and creativity to steadily push what is possible.  

Vivek Chaudhary, Country Head, KitchenAid, shared a few words about the store & the launch – “It was a delight to see such passionate people at the event. The Experience Store is a space to unearth the beauty of each appliance & learn about their performance. KitchenAid Appliances are known for their elegant features of exceptional craftsmanship, durability, quality of material and robustness. 

We aspire to bring an incredible experience to the makers with a complete range of premium countertop kitchen appliances. We plan to Increase network & presence in Tier I & Tier II cities and take the number of stores to 500+ by 2020. With this attempt we aim to expand our reach and become the number one choice for not just chefs but also passionate makers.”, he added.

A culinary experience that went just right! It’s time you visit our store to explore their premium range of appliances and experience the wonders of cooking on your own.

SMEStreet Desk

SMEStreet is fast growing platform dedicated to entrepreneurs from small and medium sized businesses (SMEs). Committed to facilitate Knowledge & Networking for Business Growth, SMEStreet offers value added content which shows the actual voice of Indian MSMEs.

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