Kaspersky partners with Hasbro India for their latest consumer campaign

Global cybersecurity company Kaspersky teams up with Hasbro in India for a consumer campaign which begins from 15 September – 31 December 2020. For every single purchase of Kaspersky solutions including Kaspersky Internet Security (KIS), Kaspersky Total Security (KTS), consumers are assured to receive cashbacks of up to 100 rupees and win Transformers figures and toys every week and many other exciting prizes such as electric scooters every month. 

Transformers fans were in for a treat with the premiere of Chapter One – SIEGE - of the highly anticipated Transformers: War For Cybertron Trilogy on Netflix. The Series raises the stakes of the Autobot and Decepticon war with Chapter One having six, twenty-two minute episodes, complete with a new animation look and style that presents the Transformers bots like you’ve never seen them before. The Transformers: War For Cybertron Trilogy plunges deep into events that live at the heart of this legendary franchise, with SIEGE shining a spotlight on a critical timeframe in Transformers history on Cybertron.

“We are very excited to partner with Hasbro for this exciting campaign that gives our consumers the opportunity to get one step closer to the fascinating world of Transformers. The series showcases how two great leaders come together to save the world with all the potential advancements in technology and what the future would look like utilizing disruptive technologies. It’s similar to what we do at Kaspersky --- as we continue to stay ahead of potential threats and explore new solutions to fight against them to secure the cyber world. But we don’t stop there. We continue to support our customers in transforming the future while building a safer world together!” expressed Mr. Dipesh Kaura, General Manager, Kaspersky (South Asia).

Consumers who purchase Kaspersky Internet Security and Kaspersky Total security online on buymysecurity.com or from retailers will be able to redeem their cashbacks via e-wallets, and 5 lucky winners would be selected every week to win premium Transformers toys and figures. Consumers also stand a chance to win an electric-scooter every month from the period between September - December 2020