Technology For SMEsDigital Security

Kaspersky & Ingram Micro Collaborates for Nationwide Partner Engagement Program

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Leading cyber security brand Kaspersky recently conducted a very successful partner engagement program with its national B2B distributor Ingram Micro in four metro cities – Bangalore, Hyderabad, Chennai and Mumbai. The series of events saw active participation from 200+ partners who were engaged in strategic discussions around taking Kaspersky’s wide enterprise solution portfolio to their customer base.

Through the program ‘Winning Together’, Kaspersky and Ingram Micro have further strengthened their partnership. As it has been Kaspersky’s tradition, they decided to conduct these programs to not just communicate their strategy and demonstrate key products, but also to bring the Ingram Micro partners on board with Kaspersky.

At the meeting, Mr. Anand Shringi, Channel Head, South Asia, Kaspersky and Mr. Ebenezer Stephan, Regional Head, Kaspersky deliberated in detail Kaspersky’s profile for the partners. They spoke about their very successful partner program Kaspersky Sales Army, which is an exclusive incentive program to appreciate the partner sales & pre-sales team’s hard work and to reward them. They also gave the delegates comprehensive information about Kaspersky’s endpoint offerings including their Endpoint Security for Business, Hybrid Cloud Security, etc.

Mr. Anand Shringi, Channel Head, South Asia, Kaspersky said “Kaspersky has been greatly supported by our partners, and we always appreciate the same. Engaging with them is an important step in engaging with our end-customers. Our partner programs are crucial to the fabric of Kaspersky. At these programs, we focused on recruiting new partners and showcasing Kaspersky B2B Enterprise products and services to the partners. We also spoke about our much- appreciated Sales Army program for the partners to understand the incentives and rewards system. We are positive of growth, profits, and partner and customer satisfaction”

Sharing his views on the engagement with Kaspersky, Mr. Navneet Singh Bindra – Executive Director & Head of Advanced Solutions, Ingram Micro India said, “Becoming Kaspersky’s partner is a strategic decision that we have taken to widen our offerings and to take best-in-class cybersecurity solutions to our customers. We look forward to having a fruitful partnership with Kaspersky as their national distributor and conduct many successful partner engagement programs in the future

SMEStreet Desk

SMEStreet is fast growing platform dedicated to entrepreneurs from small and medium sized businesses (SMEs). Committed to facilitate Knowledge & Networking for Business Growth, SMEStreet offers value added content which shows the actual voice of Indian MSMEs.

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