ePayLater, a renowned innovator in digital credit space, has partnered with Zipgrid, a technology-led service provider for housing communities to launch ZipMart to ensure seamless last-mile logistics of essential commodities. The initiative intends to help select residential societies with online ordering while ensuring contactless delivery necessary to curtail the pandemic. The service is now operational and available to all residential societies registered with Zipgrid in Mumbai and NCR.
ZipMart offers an assortment of edibles and other essential items available at ePayLater’s partnering stores. The collaborative commerce activities of ePayLater and Zipgrid allow consumers to place an order from the safe confines of their home while enabling digital payments to minimize the risk of contagion. A user of a Zipgrid-registered housing society/building can place grocery orders using ePayLater’s online portal integrated on the Zipgrid app, under the ZipMart tab. The service is available on both Android and iOS platforms. Once placed, the order will be delivered at the doorstep of the consumer by an executive while observing all social distancing norms mandated by the government. The partnership looks to ease the buying process for consumers without jeopardizing their health and safety amidst the lockdown. The joint endeavor not only facilitates an uninterrupted supply of essentials but also adheres to the government’s guidelines in ensuring contactless and doorstep delivery.
Talking about this development, Uday Somayajula, Co-Founder, ePayLater said, “As India grapples with COVID-19, it is necessary to deliver essentials to buyers at their homes. We are happy to associate with Zipgrid, and our collective aim is to ensure people remain indoors and order essentials from the safety and comfort of their homes. We have embarked on this collaboration to empower communities and contribute to the greater cause of curbing this contagion.”
Commenting on the partnership, Jaydip Popat, Co-Founder, Zipgrid shared, “These are testing times and we wish to ease the process of lockdown-living for everyone, in our capacity. The partnership between ePayLater and Zipgrid is a bold step in that direction which utilizes our collective commerce offering to service a building as a whole while being able to provide a large assortment and guaranteed delivery”
Currently, ePayLater is used by around 50,000 small retailers and Kirana stores across 75+ cities in India. ePayLater has developed a front-end interface for third-parties that not only helps end-consumers to avail ‘contactless’ online ordering but also empowers the neighborhood Kirana stores with last-mile logistics. This comes amidst the 3-week extension of the nationwide lockdown, which began on March 25, 2020.