ADGM-Based AI Robo Asset Manager FinaMaze Launches in UAE

FinaMaze announces the launch of its ground-breaking AI-powered Robo Asset Manager for the MENA region.

2020 witnessed an increased demand for personalised Asset Management solutions. Built to respond to this need, FinaMaze’s approach is centered around each investor’s persona and seeks to deliver a highly intuitive, exclusive and trusted investment experience.

Inspired by Richard Thaler’s Nobel prize-winning behavioural finance, FinaMaze creates a Second Brain for each investor, a concept astutely articulated by best-selling author Yuval Harari.

FinaMaze offers tailor-made solutions to navigate the financial investment maze through Smartfolios designed according to each investor’s decision-making and attitude in both simulated and real financial situations. The AI aims to reveal the natural financial behaviour, the risk appetite and the goals of each investor, out of thousands of possible multi-dimensional profiles.

The AI Robo Asset Manager further boosts investment performance by detecting financial market trends and applying market sentiment analysis.

Launched during Fintech Abu Dhabi 2020 forum, FinaMaze is capturing the attention of experts in the country with its unique combination of AI, data-science and academically-acclaimed models that are shedding the light on the importance of behavioural biases when it comes to making personal financial decisions.

“After screening several centers in the Middle East and Europe, the FinaMaze Senior team, with its decades of banking and asset management experience in New York, London, Geneva and Dubai with ADIA, Morgan Stanley, The Capital Group, Barclays Capital, UBS and Citibank, opted to anchor FinaMaze and develop its proprietary systems and platform in ADGM, a fintech ecosystem in sync with our core values: dynamic, agile, decisively forward-looking, empowered by visionary leadership, in a region with untapped growth potential, impatient to live the future today,” said Mehdi Fichtali, the Founder and CEO of FinaMaze.

With a strong ethical and academic-based set of values, the FinaMaze launch is a testament to the growth of a strong native fintech ecosystem rising out of Abu Dhabi. Based in ADGM, FinaMaze is Regulated by the Financial Services Regulatory Authority (FSRA) and holds an extended Asset Management License.