VenturEast

Rural e-Commerce Inthree Raises $4 Mn in Series A Funding by Ventureast, Orios and IAN Fund

Founded in 2013, by Ramanathan, Karthik, and Narayanan, Inthree operates under the brand name Boonbox and has an omni-channel business model. Inthree is focused on the Indian rural markets and small towns, where 70% of the population lives. Over the years, Inthree has developed the expertise and capability to build and manage the entire commerce ecosystem in rural areas using technology.