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Building on the momentum around the TrendSetter Channel Rewards Program launched in 2018, the company looked to further incentivize its channel partners’ sales and technical teams for selling its strategic solutions.Nilesh Jain, vice president, Southeast Asia and India, Trend Micro, said, “We have always been a channel-focused company and try to deliver all our solutions through the channel. Our channel partners are part and parcel of Trend Micro’s success so far, and we plan to do more with them. Now, we are trying to build an ecosystem where we leverage our channel partners’ security operations centers (SOCs) and existing capabilities, and work together with them to deliver innovative solutions to the customers. Our end goal is to grow together with the channel partners, creating a win-win situation.”
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