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OTT Trends in India 2025: A Booming Digital Economy Driving MSME and Startup Opportunities

India’s OTT industry is booming in 2025, driving opportunities for MSMEs, startups, and digital advertisers through innovation, regional content, and AI-led growth.

By Ashish Kumar
Nov 07, 2025 12:21 IST 5 Min read
Hisense Rolls Out Diwali TVC on OTT, TV, and Digital PlatformsTechnology For SMEs
Hisense Rolls Out Diwali TVC on OTT, TV, and Digital Platforms
By SMEStreet Edit Desk
Sep 25, 2025 12:20 IST 2 Min read
WAVES Summit 2025 Highlights Tech Role in OTT and AVGC SectorsSectors
WAVES Summit 2025 Highlights Tech Role in OTT and AVGC Sectors
By SMEStreet Edit Desk
May 05, 2025 11:35 IST 4 Min read
Dinesh Arora, Partner & Leader – Deals, PwC IndiaLimeLight
PwC Report: OTT and Online Gaming Drive E&M Growth in India
By SMEStreet Edit Desk
Dec 10, 2024 11:04 IST 5 Min read
Salil Dalal, Chief Business Officer, Construction Chemicals, Pidilite IndustriesSectors
Roff Tile Adhesive Campaign Debuts on TV and OTT
By SMEStreet Edit Desk
Nov 23, 2024 11:07 IST 2 Min read
Lt. Gen. Dr. S.P. Kochhar, DG, COAI.jpgSectors
COAI Highlights Regulatory Gaps for OTT Communication Services
By SMEStreet Edit Desk
Sep 30, 2024 15:01 IST 3 Min read
AR FilterTechnology For SMEs
TCL Leverages Augmented Reality to Launch Instagram Filter and Web Game for Cricket Fans
By SMEStreet Edit Desk
May 25, 2023 11:43 IST 2 Min read
ott platformsSectors
'Indian OTT Video Services Market to Grow at 29.52% CAGR'
By SMEStreet Edit Desk
Apr 15, 2021 06:42 IST 3 Min read