Ektho

D2C Brand Startup -Ektho Witnessed Over 30% Growth

The brand empowers modern Indian women to be bold, brazen, and unapologetically Desi, drawing design inspiration from nostalgic Indian images, the kind you find at busy tea stalls, walls, graffiti arts, and regional posters. ektho embarked on a journey not just to build a Truly Made in India brand, but a brand that reimagines and channelizes the inherent ‘desiness’ of ektho’s customer.