Salesforce Hosts Great India Sales, Marketing & Service Virtual Summit on Intelligent Growth

Salesforce, the #1 AI CRM, successfully hosted the second edition of The Great India Sales, Marketing & Service Virtual Summit, which concluded with remarkable participation and deep industry engagement. The event drew over 14,000 attendees from across India, with over 56,800 total registrations.

Themed around “Intelligent Growth,” the summit brought together Sales Heads, CMOs, Customer Experience leaders, IT and digital decision-makers to explore how the intersection of people, smart systems, and AI agents is redefining go-to-market strategies and service delivery. Through real-world success stories and future-forward conversations, the event unpacked the critical role of AI, automation, and empathetic design in enabling business agility and sustainable growth.

The lineup of speakers included visionary technologists, decorated changemakers, and business leaders. Notable speakers included Lieutenant General Kanwal Jeet Singh Dhillon, Saina Nehwal, Radhika Gupta, and Dr. Ravi Shankar. Stephen Hammond, EVP/GM of Marketing Cloud at Salesforce, also shared insights on how AI and data are redefining the future of marketing.

Arundhati Bhattacharya, President and CEO of Salesforce - South Asia, said “As we enter a new era shaped by AI, intelligent growth is not just about deploying new technologies, it’s about fundamentally reimagining how we lead, connect, and create value in a rapidly changing world. This summit is a reflection of the urgent conversations we must have as leaders - how do we embed trust into our systems, design experiences with empathy, and unlock innovation that is both inclusive and sustainable? India has the talent, the ambition, and the responsibility to lead this transformation. And at Salesforce, we remain deeply committed to enabling that journey through meaningful partnership and purpose.” 

The agenda featured sessions that delivered actionable insights on transforming customer journeys, enabling cross-functional collaboration, and delivering hyper-personalized experiences at scale. The summit’s high level of participation and engagement signals the growing appetite among Indian organizations to harness AI responsibly and meaningfully—bringing people and intelligent platforms together to deliver lasting impact.