Easyrewardz Launches Indian Retailers’ AI-Powered Sales Channel Shopster 4.0

Leading Retail CLM solution company Easyrewardz has launched Shopster 4.0 contactless Conversational Commerce toolkit to enable Indian Retailers with AI-powered sales channel. Shopster has already enabled many Retail Brands to boost store sales during the pandemic, making businesses resilient. It enables a brand to reach out to customers and deliver elevated phygital shopping experiences via WhatsApp and WebBot.

“Created with a vision to help retailers engage better with their customers in times of lockdowns and social distancing, Shopster has enabled our client partners to re-strategize their CX and boost store sales. We have evolved Shopster to assist brands in delivering seamless shopping experiences amidst the shifting customer shopping preferences,” said Soumya Chatterjee, CEO, Easyrewardz.

Leading retail brands, including Bata, Lifestyle, Levi’s, United Colours of Benetton, Skechers, Pantaloons, and more, trust Shopster’s AI a powered virtual assistant to boost store sales and engage customers in these uncertain times. A must-have for all retailers in times of social distancing, the new age Retail sales channel has powered over 100 campaigns, enabled up to 80 stores, reached over 400k customers.

Tejas Kadakia, Co-founder & Sales Director Easyrewardz, shares basis of his implementation experience and conversations with Retail brands’ stakeholders that “this engagement channel (Shopster) though small today have seen upto 10 times better open rates than traditional channels of engagement like SMS and E-mail”.

Compared to its previous versions, the latest avatar takes the Shopster experience a notch higher. The all-new stories feature enables brands to engage customers with ad-like stories by showcasing the latest offers and promotions. It brings the physical store to life through video calls with store staff displaying products like an in-store experience. AI-powered automated search-suggestions basis keywords help customers discover desired products and the chatbot allows customers to shop in their local/ preferred language. Customers can make the payment online, redeem their points, coupons and gift vouchers while shopping on WebBot.

Shopster 4.0 is a complete suite that helps drive Commerce, Loyalty, Brand Engagement and Store Engagement.