Cellar 33 Highlights International Producers at ProWine India 2025

In one of its most dynamic showcases to date, Cellar 33 captivated the Indian wine and spirits community at ProWine India 2025, presenting an exceptional global selection that redefined authenticity, innovation, and craftsmanship for the market.

Representing over 35 international producers and 65 references, including 12 Champagne houses, Cellar 33 reaffirmed its role as a trusted bridge between Europe’s boutique estates and India’s rapidly expanding world of fine wines and artisanal spirits.

This year’s edition marked Cellar 33’s fifth participation at ProWine India, underscoring the company’s long-term commitment to nurturing cultural and commercial connections between global producers and India’s new generation of sommeliers, importers, and hospitality professionals.

For the first time, Cellar 33 unveiled a dedicated South African collection, featuring terroir-driven wines from 5 different producers. These expressive and value-driven labels received enthusiastic attention from importers and sommeliers alike, reflecting India’s growing curiosity for new-world origins and modern winemaking identity.

This edition also celebrated a historic milestone, the first official presentation of the Concours Mondial de Bruxelles (CMB) in India. Cellar 33 curated a selection of CMB medal-winning producers from France, Italy, and Spain, marking a moment of international recognition and elevating India’s position on the global wine map.

The Cellar 33 pavilion became one of the most visited stands of the fair, a space designed to connect craftsmanship with discovery.
Highlights included:

• A dedicated Champagne tasting gallery, contrasting grower styles and vintages.
• New spirits previews from European micro-distilleries.
• Focused B2B meetings linking producers directly with key Indian importers.

“Each year at ProWine, we bring not just wines, but the people and stories behind them,” said Amrita Singh, Co-Founder and President of Cellar 33. “Our expansion into South Africa and partnership with CMB reflect a single vision, to make India a true stage for global excellence.”

“We are not chasing trends; we are shaping markets,” added Mattia Antonio Cianca, Co-Founder and Director. “By introducing award-winning wines and design-led spirits, we continue to raise the standard for discovery, quality, and authenticity in India.”