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Asus Further Reduced Pricing for ZenFone Max and ZenFone Lite Smartphones

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Taiwanese mobile technology brand – ASUS introduced new pricing for its flagship entry-level smartphones range- the ZenFone Max M1 and ZenFone Lite L1. Both of the smartphones are now available at ₹6,999/- and ₹4,999/- respectively, on Flipkart. The new prices are applicable from 19th April, 2019.

Commenting on the announcement, Dinesh Sharma, Head – Mobile Business, said, “We, at Asus are committed to providing the best smartphone experience at a very reasonable price to our customers. Recently, we had reduced the prices of some of our most popular Zenfones and now we offer you the most sought-after, entry-level smartphones, the ZenFone Lite (L1) and the ZenFone Max (M1) at exciting new prices to provide the best in class experience in smartphones to our fans.”

ZenFone Max (M1) –

In line with the hallmark of the ZenFone Max Series – ZenFone Max (M1) offers a class-leading Qualcomm Snapdragon 430 Octa-core Processor along with high-capacity 4000mAh battery. With its expansive 5.45” full view display, compact size, convenient face and finger print unlock and high capacity RAM and Storage, ZenFone Max (M1) has the stamina to go the distance, and lets users enjoy uninterrupted smartphone experience — all in a stylish metallic-finished design that’s ergonomic and comfortable to hold. In addition to the front 8MP f/2.0 selfie camera with LED flash, ZenFone Max (M1) features an 13MP advanced rear-camera system with LED flash and f/2.0 aperture lens to capture clearer photos. The smartphone also features a phase-detection autofocus (PDAF) system that can accurately focus on the subject.

ZenFone Lite (L1)

Powered by class leading Qualcomm Snapdragon 430 Octa-core Processor, ZenFone Lite (L1) features a 5.45” Full View 18:9 display, offering an immersive cinema-like entertainment experience in a comfortable-to-hold form factor. The high-capacity 3000mAh battery, gives all-day standby with extended talk times and the ability to enjoy their music or videos for longer. ZenFone Lite (L1) is equipped with up to a 13MP rear camera with phase-detection autofocus (PDAF) and 5MP front camera with LED flash, which helps to click images in dark lighting conditions.

Offering class-leading convenience, ZenFone Lite (L1) features face-unlock capabilities for easy hands-free unlocking. It also includes two SIM slots and a microSD card slot for adding up to 256GB of extra storage.

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