mydala Enters UAE Market

mydala.com, India’s leading hyper-local services platform, has announced expansion plans for the UAE market and is launching operations in Dubai.

DUBAI/NEW DELHI: Announcing the expansion, Anisha Singh, Founder & CEO, mydala, said, “Dubai with its high internet and smartphone penetration is a mature market - shoppers are very savvy when it comes to getting the most bang for their buck. More transactions are happening in the offline world and mydala is a pioneer in enabling online to offline retail for our merchants. Our goal is to help more Emiratis save money on things that they like to do! We are very excited to bring mydala to Dubai and know that Dubai will love us as much as we love Dubai!”

mydala will power deals for a range of categories like restaurants, health and beauty, activities and many more. Some of the brands that will be showcasing their deals on mydala are Cha Cha Chai, Chicking, O2 Spa, Swasthya Ayurveda, Tim Hortons, to name a few.

In India, mydala has 50 million visitors and 5 million transacting customers monthly and enables over $46 million of retail every month. The company is also the largest mobile commerce platform in the country doing over 6 million transactions per month with 85% of these from mobile platforms.

Established in 2009, mydala is India’s largest local services marketing platform for large brands, merchants and advertisers involved in providing consumer products and services; enabled by their 150,000+ advertiser/merchant base to target 400 million consumers across 209 cities in India.