DataWind Becomes Market Leader by Selling 34% of all Tablets in India
DataWind sold 34.2% of all tablets in India during the first quarter of 2016, well ahead of second-place Samsung, which sold 20.9% of all tablets, according to a recent CMR report. IDC’s recent study of the Indian tablet market also confirmed DataWind’s leadership position, with a commanding lead over Samsung in second place followed by Lenovo in third place. Both CMR and IDC for the second quarter in a row confirmed DataWind’s number one ranking.
The CMR study also shows that DataWind holds a remarkable 74.4% market share in the sub-Rs 5,000 tablet segment (approximately $75), which the largest and fastest is growing segment of the market having increased to 46% of the overall tablet market in India.
Mr. Suneet Singh Tuli, President and CEO of DataWind said: “We delivered a record quantity of tablets in the quarter due to the continued overwhelming demand from our customers. Our low-cost devices which come bundled with one year of free web access remain one of the only ways for many in India to access the internet.
“DataWind firmly believes that the digital divide can be addressed through technology intervention, at an affordable price point and we are focused on driving the cost downward to a level where access to technology becomes ‘universally affordable’ and democratization of technology finds its true meaning.”
DataWind’s products break the affordability barrier and deliver Internet access across traditional mobile networks as DataWind executes its vision to empower the next three billion Internet users. The company’s success to date reinforces the fact that DataWind is the only tablet provider in India focused on providing affordabledevices with Internet access. All DataWind devices come bundled with one year of free unlimited web access, and feature the most affordable plans available due tothe company’s unique, patented technology that reduces up to 97% the amount of data needed for web browsing.