BetterPlace Partners with UP Govt. to Upskill 1 Lakh Frontline Workers

Further to its unwavering mission of continually empowering frontline workers, BetterPlace, Asia’s largest SaaS and horizontal platform for frontline workforce management, has signed an MOU with the Department of Vocational Education, Skill Development and Entrepreneurship, Government of Uttar Pradesh. As a part of this alignment, BetterPlace will aim towards upskilling and making over 1 lakh frontline workers job-ready by 2025, with a minimum 25% of this cohort being women workers. 

More than 52% of frontline workers today find it challenging to upskill themselves and get a new job, as per a survey conducted by CIIE.CO. This lack of opportunity for upskilling can majorly impact the economy over the long term, leading to under-utilisation of human capital in India. On the contrary, if upskilled, frontline workers will not only be able to win more work but also have the scope of getting their earnings per potential increased, by hitting the market with more up-to-date and relevant skills that command a higher rate.

Empowering Frontline Workforce

Pravin Agarwala, Group CEO & Co-founder, BetterPlace commented, “Our core priority since day zero has been to improve opportunities, increase the employee competencies and widen the work horizons for frontline workforce in India. We are thrilled to further this vision with the UP Government and work collectively under a four-step approach of identifying the skill gaps, tailoring comprehensive training programmes to address the same,  evaluating the effectiveness of the programme, and assisting with job placements for the programme participants. Personally, I believe that by upgrading themselves with the current and future job needs via holistic initiatives like this, more and more frontline workers will be able to become empowered providers for their families, and in turn benefit from the overall development happening in India.” 

The alignment will witness BetterPlace provide access to a digital learning platform where the workers would be able to train and upskill themselves. Moreover, to foster gender diversity, focus would be given on measures to upskill more and more women by creating content specifically designed for them.

Shri M. Devraj, Principal Secretary, Vocational Education and Skill Development Department, Government of Uttar Pradesh, said “This initiative is poised to chart out the economic development of Uttar Pradesh by supplying a pool of skilled individuals who can meet the demands of various industries and is part of the roadmap to make Uttar Pradesh a trillion-dollar economy. Partnering with an industry leader like BetterPlace for this, will only enable us to accelerate our journey towards eventually making all our citizens upskilled and job-ready.”

BetterPlace has upskilled over 3.4 million people on its platform in the last 3 years. With over 30 million frontline workers on the platform, BetterPlace is India’s largest full-stack tech platform for frontline workforce management.