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India’s third-largest private sector bank- Axis Bank launched ‘Dil Se Open Celebrations’ to offer exciting deals and discounts on shopping, restaurants and various other retail loan products. Axis Bank customers can enjoy discounts on several well-known brands across e-commerce, lifestyle, electronics and fashion platforms by purchasing through the Bank’s debit and credit cards. Over and above the offers, they can also benefit from additional cashback offers for shopping via Bank’s Grab Deals platform https://grabdeals.axisbank.com/
The Bank will also offer exciting loan products to its customers enabling them to make the most of the festive season. Axis Bank is offering waivers of 12 EMIs on select home loan products and providing on-road finance without any processing fees for two-wheelers customers. For business owners, the Bank will be offering several benefits on term loans, equipment loan and commercial vehicle finance.
On the occasion, Sumit Bali, Group Executive and Head – Retail Lending, Axis Bank said, “This festive season we have partnered with esteemed brands and also the local retailers to offer array of options to choose from. We wish to add to the on-going festivities, by offering our customers great deals and discounts across shopping and loan products. We are certain that these exciting offers will double the festive fervour.”
To boost the local retailers, Axis Bank has roped in more than 2500 local stores across 50 cities. The bank customers will get discounts up to 20 percent on shopping from these stores.
| Sr No | Loans | Offers |
| 1 | Personal Loan |
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| 2 | Education Loans |
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| 3 | Gold Loans |
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| 4 | Overdraft Against Fixed Deposit |
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| 5 | 24x7 Personal Loans |
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| 6 | Working Capital and Term Loan |
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Axis Bank has also rolled out a ‘Dil Se Open Celebrations’ campaign to communicate these lucrative offers and deals to its customers. This campaign is not just about offers, it serves as a reminder to all of us to celebrate and be open to happiness, whether big or small, kyunki Diwali roz roz nahi aati. The campaigns will be aired on television, digital, OOH and other offline mediums communicating countless offers to its customers.