Uber's Global Chief Urges Workers to 'Do the Right Thing'

Uber's recently-installed chief laid out a moral creed for the controversy-battered ride-sharing firm, urging employees to "do the right thing."

"The culture and approach that got Uber where it is not what will get us to the next level," Uber chief Dara Khosrowshahi said in a message to workers shared in an online post.

"As we move from an era of growth at all costs to one of responsible growth, our culture needs to evolve."

Uber hired Expedia boss Khosrowshahi as its new chief executive in August in the hopes he can steer the ridesharing service away from the string of controversies it has faced in the past year.

Khosrowshahi is credited with turning Expedia into a global travel services behemoth, winning admiration from employees along the way.

New Uber workplace "norms" outlined by Khosrowshahi included celebrating diverse backgrounds, along with "We do the right thing -- period."