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InFocus Investments

The Bear House Raises ₹50 Cr in Series A Led by JM Financial

The Bear House is a Bengaluru-based contemporary men’s apparel and accessories brand with a strong focus on design, quality and an ‘elevated core’ positioning.

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SMEStreet Edit Desk
04 Apr 2025 10:03 IST

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Mr Harsh Somaiya, Co-Founder - The Bear House
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Bear House Clothing Pvt. Ltd. (“The Bear House” or the “Company”) has raised a total of INR 50 Crore in a Series A funding round led by JM Financial India Growth Fund III. Proceeds from the investment will be used to drive offline expansion, support working capital requirements, and bolster the Company’s branding and marketing initiatives. This marks the eighth investment by JM Financial India Growth Fund III.
 
The Bear House is a Bengaluru-based contemporary men’s apparel and accessories brand with a strong focus on design, quality and an ‘elevated core’ positioning. The brand offers a range of premium casual workwear — from shirts and t-shirts to denim and footwear — catering to young professionals seeking versatile attire that transitions from work to leisure.
 
The brand – which primarily sells online through its own website / app and marketplaces such as Myntra, Ajio, Flipkart, Nykaa, Tata CliQ and Zepto– opened its first physical store in Bengaluru in March 2025, and plans to launch around 20 stores across India over the next two years. With a robust e-commerce presence and growing popularity on leading fashion marketplaces, The Bear House is now scaling its offline retail footprint to reach a broader customer base.
 
“We are optimistic about the growth of India’s online branded apparel market, especially in the men’s business-casual / casual workwear segment. The Bear House has demonstrated impressive growth by leveraging its unique design sensibilities and direct-to-consumer strategy to build a loyal customer following. With rising demand for high-quality, stylish menswear, we believe The Bear House is well-positioned to become a prominent menswear brand in the country,” said Mr. Siddharth Kothari, Managing Director – Private Equity, JM Financial.
 
“This growth capital infusion and partnership with a fund like JM Financial India Growth Fund III will help us accelerate our expansion plans and strengthen our brand’s presence. We have always been committed to delivering premium quality and contemporary designs to our customers. As we scale our offline footprint and invest in brand-building, we remain focused on staying true to our design philosophy and deepening our connection with customers. We aim to make The Bear House a go-to brand for men’s fashion across India,” said Mr. Harsh Somaiya, Co-Founder, The Bear House.
Dexter Capital was the exclusive advisor to The Bear House on the transaction. Speaking about them, Harsh added, “We are incredibly grateful to Dexter Capital for successfully closing our maiden institutional funding round. We highly recommend them to any company looking for a trusted investment banking partner."
Also, Dexter Ventures (Investment arm of Dexter capital) participated in the investment round.
“Today's young professional consumer is looking for a stylish persona at work and outside without compromising with comfort. The Bear House (TBH) has been focusing on catering to this segment, while maintaining Quality and Affordability. Having built a 150 cr+ online brand while staying bootstrapped and profitable is a testament to Harsh’s manufacturing expertise and Tanvi's design skills. We are glad to be a part of the team's journey toward being a leading men's wear brand.” said Anuradha Agrawal, General Partner, Dexter Ventures.
JM Financial The Bear House
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