Studds Submits Draft Red Herring Prospectus to SEBI for Public Offering

Studds Accessories Limited (“the Company”), the largest two-wheeler helmets player in India in terms of revenue in Fiscal 2023 and also the world’s largest two-wheeler helmet player by volume in Calendar Year 2024. (Source: CARE Report) has filed its Draft Red Herring Prospectus (“DRHP”) with market regulator Securities and Exchange Board of India (“SEBI”).

The Company plans to raise funds through offer of equity share capital via initial public offering. The Public Offer comprises ‘Offer for Sale’ of up to 7,786,120 equity shares with face value Rs.5 each share.

Studds Accessories design, manufacture, market and sell two-wheeler helmets under the ‘Studds’ and ‘SMK’ brands and other accessories (such as two-wheeler luggage, gloves, helmet locking device, rain suits, riding jacket and eye wear) under ‘Studds’ brand. The company’s products are sold pan-India and in more than 70 countries internationally, with its key export markets situated across Americas, Asia (excluding India), Europe and rest of the world. Studds also manufacture helmets for Jay Squared LLC, which are sold under the “Daytona” brand in the United States of America, as well as for O’Neal under their branding, supplying to markets in Europe, United States of America and Australia.

IIFL Capital Services Limited and ICICI Securities Limited are the Book Running Lead Managers (BRLMs) to the issue.