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InFocus Manufacturing

Optiemus Infracom Partners Ordinary Theory to Boost Electronics Manufacturing

Optiemus and Ordinary Theory form a joint venture to manufacture smart enterprise hardware for fintech, retail, logistics, and AI, supporting Make in India.

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SMEStreet Edit Desk
01 Oct 2025 09:52 IST

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Optiemus Infracom Partners Ordinary Theory to Boost Electronics Manufacturing
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Optiemus Infracom Limited, India’s leading telecommunications and manufacturing group, and Ordinary Theory LLC USA has announced a joint venture to drive the manufacturing, market development, and sales of smart enterprise hardware and integrated industrial solutions.

Built on a shared vision of innovation and technological leadership, the joint venture will play a pivotal role in advancing India’s electronics manufacturing ecosystem and reinforcing the government’s Make in India initiative. Ordinary Theory, a leading global design house renowned for its expertise in fintech, logistics, retail, and AI solutions, brings end-to-end innovation delivering cutting-edge hardware and software for payments, logistics, retail, and AI. Optiemus will own a majority stake in the joint venture.

The joint venture will focus on creating smart enterprise hardware solutions spanning payments, retail, logistics, and AI. Optiemus will leverage its world-class production facilities in India to deliver robust, high-quality devices. The venture will support the rapid digital transformation underway in India and globally, offering trusted, locally manufactured smart enterprise hardware and industrial solutions that serve as reliable alternatives to international products while strengthening India’s position as a global hub for smart hardware innovation.

This collaboration aims to foster a mutually beneficial partnership, making a significant contribution to job creation and skill development within India’s rapidly growing electronics manufacturing ecosystem.

Mr. Ashok Kumar Gupta, Chairman, Optiemus Infracom Limited, said, “This partnership with Ordinary Theory LLC excites us as it will help us further strengthen our world-class manufacturing capabilities for Smart Enterprise Hardware & Industrial Solutions of today and tomorrow. These products will also support the rapidly growing fintech, logistics, retail and AI space, where we aim to play a pivotal role. The choice of global brands to manufacture in India stands as a strong testament to the resilience of the Indian ecosystem and the inspiring vision of Make in India and Atmanirbhar Bharat. This partnership goes beyond advanced manufacturing — it will enable us to drive manufacturing, market development, and sales of products designed in India, proudly showcasing the innovation and talent of our people to the world in the years ahead.”

Mr. Shen Tianzhou, CEO, Ordinary Theory LLC, said, “We are delighted to join hands with Optiemus, a recognized leader in India’s electronics manufacturing sector. Together, we will introduce innovative, secure, and scalable fintech and smart enterprise hardware and integrated industrial solutions, proudly developed and manufactured in India, to accelerate the growth of the country’s digital economy.”

Manufacturing Electronics Optiemus Infracom Optiemus
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