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InFocus Corporate

Omaxe Names Harmanpreet Kaur Brand Ambassador for Sports Vision

Omaxe appoints Indian cricket captain Harmanpreet Kaur as Brand Ambassador to promote sports, youth empowerment, and community-led infrastructure.

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SMEStreet Edit Desk
03 Nov 2025 15:31 IST

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Omaxe Ltd. has announced the appointment of Harmanpreet Kaur, captain of the Indian women’s cricket team, as its Brand Ambassador. This strategic association reflects Omaxe’s belief that sports and world-class infrastructure play a vital role in community development, economic opportunity, and nation-building. More than a conventional celebrity tie-up, this partnership is rooted in shared values of leadership, resilience, and the conviction that the right platforms can transform talent into careers.

Omaxe’s partnership with Harmanpreet reinforces its vision to back sporting excellence and create infrastructure where athletes can thrive. Building on last year’s launch of The Omaxe State, conceived as an integrated destination for sport, leisure, and culture, this association signals Omaxe’s intent to translate ambition into tangible facilities and programs that nurture talent and create livelihoods. As India’s women cricket team writes an inspiring World Cup chapter, Omaxe stands with the nation in celebrating and supporting this momentum.

Speaking on the association, Harmanpreet Kaur said, “Being from Punjab, I have always felt a deep connection to the spirit of its people and the places that shape us. Omaxe’s presence in Punjab and its vision for creating world-class infrastructure give me great hope for communities and especially for the young generation. Along with its remarkable work in Punjab, projects like The Omaxe State in Delhi reflect how thoughtful development can support sports and create platforms where talent can truly grow. I am proud to join Omaxe as its Brand Ambassador and to stand with a company that believes in empowering youth, strengthening communities, and building facilities that inspire dreams and turn them into achievements.”

Mr. Mohit Goel, Managing Director, Omaxe Ltd., said, “We welcome Harmanpreet to the Omaxe family with great pride. Her leadership, dedication, and ability to inspire mirror Omaxe’s commitment to purposeful development. This partnership is about creating platforms that broaden access to sport, encourage greater participation of women in athletics, and strengthen local economies. One of the landmark outcomes of this vision will be the delivery of a new international-standard cricket stadium in the national capital after more than 140 years—a milestone for the city and for Indian sport.”

Omaxe continues to deliver integrated developments that seamlessly blend lifestyle, commerce, and community experiences through landmark projects such as The Omaxe State in Dwarka, Omaxe New Chandigarh, Omaxe Chowk in Chandni Chowk, and BeTogether, a new venture focused on PPP and joint development models. Each of these initiatives reflects Omaxe’s philosophy of creating destinations that go beyond real estate to become engines of local growth and cultural engagement. While The Omaxe State redefines urban infrastructure and sports-led development, Omaxe New Chandigarh stands as a model township promoting modern community living. Omaxe Chowk revives one of Delhi’s most iconic markets with world-class amenities, and BeTogether represents a forward-looking approach to collaboration between the public and private sectors. Collectively, these developments reinforce Omaxe’s commitment to shaping environments that drive cultural, social, and economic progress across India.

Under this association, Omaxe and Harmanpreet Kaur will collaborate on initiatives including athlete development programs, grassroots outreach, community events, and awareness campaigns to promote sports as a viable career and a source of empowerment. A key focus will be on women empowerment and encouraging greater participation of women in sports, inspiring young girls to pursue their ambitions with confidence. The partnership will also amplify Omaxe’s efforts to integrate sports, leisure, and livelihood opportunities within its mixed-use developments, ensuring that sporting infrastructure benefits not only elite athletes but entire communities.

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