Muthoottu Mini Financiers Honored as Best BFSI Brand

Muthoottu Mini Financiers, a leading Non-Banking Financial Company (NBFC) in India today got recognized as 'Best BFSI Brand'. Adding to the company's achievements, both Mathew Muthoottu, Managing Director, and P.E. Mathai, CEO, of Muthoottu Mini, were individually recognised as "Most Promising Business Leader of Asia 2024”. These recognitions signify Muthoottu Mini's commitment to excellence and innovation in the BFSI (Banking, Financial Services and Insurance) sector.

The ‘Best BFSI Brand’ award was presented to the company by Mr. Ajay Choudhary, Non-Executive Chairman of the Board and Independent Director, NPCI. Most Promising Business Leaders in Asia Award was presented to the Managing Director and CEO of Muthoottu Mini by Mr. Sanjay Bhattacharyya, Former Secretary to the Ministry of External Affairs, BRICS Sherpa, and Ambassador to Switzerland, Turkey and Egypt.

Under Mathew’s leadership, Muthoottu Mini Financers has successfully expanded the company's reach from 861 branches in March 2023 to 900+ branches in December 2023 through strategic branch network expansion and partnerships with new distribution channels. The company aims to have 1,000 branches by the end of year 2024.

Muthoottu Mini: Best BFSI Brand

On receiving the award, Mathew Muthoottu, Managing Director of Muthoottu Mini Financiers Ltd, said, "We at Muthoottu Mini are humbled and immensely proud to be recognised as the 'Best BFSI Brand' at The Economic Times Best BFSI Brands Conclave 2024. This award serves as a powerful validation of our dedication to building a customer-centric brand that fosters financial empowerment. This collective recognition motivates us to continue innovating, expanding our reach, and solidifying Muthoottu Mini's position as a trusted and reliable partner for all financial needs."

P.E. Mathai, Chief Executive Officer of Muthoottu Mini, echoed Mr. Muthoottu's sentiment, stating, "This recognition as 'Best BFSI Brand' is truly a team effort, but it also underscores the importance of continuous innovation. At Muthoottu Mini, we understand that customer needs are constantly evolving. That's why we remain dedicated to developing a diverse range of financial products and services that cater to those needs. We're constantly pushing boundaries and leveraging technology to streamline processes and enhance the customer experience. Receiving this award motivates us to keep driving this spirit of innovation forward. This award motivates us to continue on this path and solidify our position as a leading player in the BFSI sector."

The company and its leadership were felicitated at ET Now Best BFSI Brands 2024 and Times Now Most Promising Business Leaders of Asia 2024 respectively. The event focused on the theme ‘Financial Frontiers: Leading the Future of Banking and Finance’ highlighting the success stories of brands and leaders who have been successful in creating safe, efficient, and equitable systems for their customers while maintaining their growth rate in a competitive landscape. 

Among other leading companies and business leaders recognised at the awards were companies such as the State Bank of India, Edelweiss Alternative Asset Advisors, Kotak Life Insurance, and leaders such as Arnab Banerjee, Managing Director & CEO of CEAT Limited; Sushant Dash, CEO of TATA Starbucks; Salil Parekh, Chief Executive Officer and Managing Director of Infosys, etc., among others.