ausper, a gold-tech platform (that offers India’s 1st visa-powered card for purchasing gold jewellery), launched their Valentine’s Day digital campaign introducing ausper LUV, A Visa Powered Gift Card. It is a pre-loaded visa-powered gift card that has benefits like:
-Gift of gold to anyone, anytime, anywhere!
-Gift gold for as low as Rs 2000/-
-Gift freedom to choose from jewellery brands one loves
Using the ausper LUV gift card, one can make a gold purchase of choice from any jewellery brand across India, along with the largest network of the finest jewellery brands on the platform itself. With the ausper cards, one can get exclusive deals and offers on purchases.
Talking about the brand’s 1st campaign since the launch in January 2023, Isha Sapra, Co-founder & CEO, ausper said, “We are very excited to introduce ausper LUV to our valuable customers to celebrate the season of love with the gift of gold. We aim to make gold accessible to all anytime, anywhere, providing them with the choice of easy gold gifting that starts at a minimum amount of Rs 2000/-. We are very hopeful of the campaign’s success, which will reach the maximum number of people and help them get gold on every ‘shubh mahurat.”
“We have received good responses from the jeweller’s network and the market since the introduction of ausper LUV. We believe that it is the smartest gifting choice this Valentine’s season, which makes the occasion even more deep & thoughtful. As it goes, ‘Promise of gold is a promise of love’, one can look at recreating golden memories by value-adding relationships with the gift of gold with such remarkable deals and offers,” said Tejas Mehta, Co-founder & COO, ausper.
One can download the ausper app and apply for the ausper LUV card for loved ones. This Valentine’s Day, ‘LET LUV LEAD’.
About ausper: ausper is a gold-tech platform that helps women get ‘ready’ to buy their gold jewellery by enhancing their ability to make purchases. Since Gold jewellery is a massive category, where 95% of it is bought by or for the woman, ausper tries to solve the dented issue by creating the desire, evolving intent/interest, and summing to the purchase made. All the new solutions like Digi gold, ETFs, Gold Bonds etc., focus on the investment buyer, i.e. the man. No one is solving the pain points of 95% of the category, i.e. the jewellery buyer, the woman.