AutomotiveManufacturingSectors

Tata Motors Charts Out Alfa & Omega at Auto Expo

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Tata Motors has charted a product strategy for the future where it will essentially focus on two architectures — Alfa and Omega — to address all the gaps leaving virtually no space for the struggling mini car Nano.

The indigenously developed Alfa Arc, previously known as Advanced Modular Platform (AMP), will address the market with products having length between 3.7 and 4.3 meters.

This will allow it to cover more than 90 percent of the current passenger vehicle market. This platform can accommodate vehicles such as mini hatchbacks, compact sedans, mid-size sedans, compact sports utility vehicles, premium hatchback, mid-size sports utility vehicles and crossovers.

The first product using the Alfa Arc platform is the 45X, a premium hatchback (rivalling the Maruti Suzuki Baleno) unveiled by Tata Motors at the Auto Expo and to be commercially launched in 2019.

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