Hisense Partners with EPACK for India Manufacturing Facility

In a groundbreaking move, set to transform the home  appliances & Air conditioners market, Hisense, a global leader in consumer electronics  and home appliances, has entered into a strategic manufacturing alliance with EPACK  Durable Limited (EDL), one of India’s prominent contract manufacturers.  

Hisense has contracted EPACK Durable to setup advanced dedicated manufacturing facility  in India to produce Hisense range of Air conditioners and Home Appliances using Hisense’s  proprietary technology & designs.  

This local manufacturing of its products by Hisense, is not only a step towards its  commitment to enhancing manufacturing capabilities through Make in India, but also a  reflection of its vision to introduce Hisense’s latest technologically superior, smart and  premium-quality home appliances to India market, and there by help establish Hisense as  a top 5 Brands in Air-conditioner and home appliances in India within next 5 years, in line  with its global standing. 

Investment in Technology, design and production capacity  

Through this agreement, EPACK Durable Limited will invest in advanced and dedicated  production lines for manufacturing Air conditioners & Home Appliances including washing  machines, refrigerators and other small domestic appliances. 

Many critical RAC components, small domestic appliances, and some models of washing  machines will be manufactured for Hisense using the existing infrastructure of EDL,  helping EDL better utilize its current assets. EPACK will leverage its valuable experience  and years of expertise through its state-of-the-art facilities and innovative manufacturing  techniques, to streamline Hisense production, optimize asset utilization, while  maintaining the highest standards of quality. This alliance will also see Hisense bringing in  its technological expertise along with premium design capabilities.  

EPACK Durable will immediately invest, firstly, in a new manufacturing facility in Sricity  (Andhra Pradesh) with a capacity of 1.0 million RACs by Financial Year 27-28, with initial  production set to begin in June 2025. Both companies are committed to sustainable  practices and are excited about implementing eco-friendly manufacturing processes that  align with their shared values. 

Expanding Global Reach  

The products manufactured at EPACK Durable’s facilities will not only serve the Indian  market but Hisense will also explore opportunities to export these products to key  international strategic markets. This initiative is set to strengthen the positions of both  Hisense and EPACK in the global home appliances and air conditioners market. This  strategic cooperation agreement with Hisense is likely to garner additional revenue of 

approximately $1 billion over the next 5 years for EPACK Durable and its subsidiary.

Hisense's Leadership Remarks 

Steven Li, Managing Director of Hisense India “We are very thrilled to join forces with  EPACK, a company that shares our dedication to excellence and innovation. This  partnership will not only enhance our manufacturing capabilities but also allow us to focus  on what we do best: creating outstanding products that resonate with Indian consumers.” 

Pankaj Rana, CEO of Hisense India “Hisense is committed to delivering premium quality  and smart products with state-of-the-art design to our customers. This partnership with  EPACK Durable combines Hisense’s technological expertise with EPACK’s manufacturing  capabilities. Through this alliance, we aim to achieve a leadership position in the Indian  consumer durables market and expand our presence in strategic global markets.”  

EPACK's Leadership Remarks 

Mr. Ajay DD Singhania, Managing Director & CEO of EPACK Durable Limited: “This  collaboration with Hisense opens new opportunities for growth in both domestic and  international markets. With our combined strengths, we are poised to redefine excellence  in the home appliance industry.” 

Mr. Laxmi Pat Bothra, Director of EPACK Durable Limited: “Our agreement with Hisense is  a significant milestone. By leveraging advanced technologies and innovative designs, we  aim to deliver exceptional value to our customers and set new benchmarks in quality and  efficiency within the home appliance sector.