Arohan Financial Services Limited, a leading NBFC-MFI, regulated by the Reserve Bank of India is now extending its first-in-the-industry digital microfinance service, 'ArohanPrivilege,' to all eligible microfinance customers across the country. Headquartered in Kolkata, Arohan operates from 18 states and is soon to expand its operations in southern parts of India.
Digital Microfinance Innovation
In FY 2023, Arohan steered the launch of ArohanPrivilege, the Indian microfinance industry's first-in-the-kind digital loan sourcing facility. This unique initiative is specific to gold-standard customers where they are offered the facility of receiving and serving their loans through 100% digital and cashless means, in a matter of minutes, and through Arohan’s proprietary apnaArohan app - all from the comfort of their homes. The ticket size of ArohanPrivilege loans ranges from INR 5,000 to INR 75,000, and so far more than Rs 100 crore has been disbursed through this channel.
ArohanPrivilege customers are offered special benefits and loans with low-interest rates and loan processing fees. Customer can apply for loans from the comfort of their homes, without any group formation and center meetings. They are also provided with the flexibility to choose a loan amount and repayment frequency that is suitable for them – and all of this within minutes of a successful loan application.
Commenting on the expansion of this service, Ms Reema Mukherjee, Head of Digital Growth, Arohan Financial Services Limited said, “We are excited to announce the expansion of our first-in-the-industry digital lending facility for eligible customers nationwide, highlighting our commitment to fostering financial inclusion in India. We respect our customers’ time and the trust they have in us – ArohanPrivilege empowers Customers to save both time and money.”