Amazon India Supports Women-led Businesses with Storefront

On the occasion of International Women’s Day, Amazon India has unveiled a dedicated storefront on its marketplace, which will showcase a wide range of more than 2 Lakh+ products from women entrepreneurs. These products from different categories like healthy snacks, home-décor, sarees, skin-care, kitchen organizers, fashion, sportswear and many more will be available for customers across 100% serviceable pin codes of India. 

Gaurav Bhatnagar, Director, Sales, Amazon India said, "International Women's Day gives us a chance to recognize the hard work and creativity of women entrepreneurs across India. Through our dedicated storefront, we're showcasing the wide range of products made by women who have used e-commerce to grow their businesses and keep local traditions alive. At Amazon, we're committed to supporting women-led small and medium businesses by providing them with digital tools and access to customers nationwide. In the coming years, we hope to create more opportunities for women in business and contribute to a stronger, more diverse Indian economy."

Launched in 2017, Amazon Saheli enhances the visibility and accessibility of products crafted by women entrepreneurs across India. With over 80,000 women artisans spanning ten categories—including apparel, jewelry, and groceries—the program partners with 60+ organizations to equip 1.6 million women with the tools to succeed in e-commerce.

Here are some of the products, which will be available on the storefront, accessible on Amazon.in’s Mobile App and Web versions

• GRABZ - Healthy Grab Chips from Ahmedabad, Gujarat: 100% Natural & Healthy chips with no trans-fat, no cholesterol and minimal calorie. Priced at INR 349

About the seller: Dr. Dimple Ganatra founded Healthy Grabz in 2018 to promote healthy snacking by combining ancient food preservation techniques with modern technology. With Amazon, HealthyGrabz has expanded its reach, providing sustainable and healthier snack options while supporting local sourcing and community well-being.

Products: solar-dehydrated, air-fried vegetable chips.

• Karghewale Cotton Towels from Bhopal, Madhya Pradesh: Plush texture provides a cozy and pampering experience every time you use them, whether drying your hands or adding a decorative touch to your bathroom. Priced at INR 472

About the seller: Karghewale works with 150 young weaver entrepreneurs, most of whom are graduates of WomenWeave’s the Handloom School, across thirteen states of Arunanchal Pradesh, Bihar, Chattisgarh, Gujarat, Madhya Pradesh, Nagaland, Ladakh, Uttarakhand, Uttar Pradesh, Maharashtra, Rajasthan, Odisha, and Telangana. Their mission is to empower the creators of their textiles, a talented community of young and aspiring weaver entrepreneurs, so that they can build robust businesses.

• Made in Nagaland Immunity Booster from Nagaland: The Immunity Box is a carefully curated collection of five powerful natural ingredients designed to boost your immune system and promote overall health. This premium set includes containers of ginger, sumac, turmeric, honey, and gooseberry, each known for their unique health benefits and healing properties. Priced at INR 500

About the seller: Made in Nagaland is a centralized platform promoting local entrepreneurs and their products from Nagaland, both within and beyond the state.

Additional Products customers can shop amongst many others:

• SAHRUDAYA Gaarelu Chips: A wholesome and delicious snack, perfect for those who follow a vegetarian diet and need a gluten-free option.
• Banarasee Handwoven saree: Handwoven Tissue Tanchoi Zari Border polyester, Banarasi sarees ideal for Festivals. Priced at INR 1,999
• IKAANYA Girls Unitard or Biketard for Gymnastics, Dance, Acrobatics or Swimming (Ages 3-15):  The unitard/biketard features a sleek and streamlined design that ensures a snug and comfortable fit, allowing for unrestricted movement. Priced at INR 1,850
• Urmul Desert Crafts Handcrafted Jijivisha White Cushion Cover: Adorned with exquisite floral motifs and traditional Soof embroidery from the skilled immigrant women artisans of the Thar Desert in Pugal, Rajasthan, Jijivisha is a true work of art. Priced at INR 1,650.