Bennett University Collaborate with Salesforce to Bridge the Industry-Academia Gap in Digital Skills

Bennett University, a Times Group Venture,  announced a collaboration with Salesforce (NYSE: CRM), the global leader in CRM, leveraging its online learning platform, Trailhead, to equip students with the in-demand skills of a ‘digital first economy’. This collaboration will integrate industry-specific knowledge into the curriculum and provide avenues for students and faculty members to learn the digital skills needed for the future.

Students will  have access to certification programs on emerging technologies; through curated trails on the Trailhead platform which are now NOS (National Occupation Standard) certified. Salesforce will also provide a Train the Trainer (TTT/Faculty Development) Program to equip faculty of member colleges with in-demand digital skills. This program will also provide networking opportunities by building an educator, faculty and student community to connect with the Salesforce Partner ecosystem. Virtual internship opportunities will be offered annually in partnership with All India Council Technical Education (AICTE).

Sanket Atal, Managing Director - Sites, Salesforce India, said “Organisations today are transforming their businesses through digital platforms and it's important for the universities to integrate digital skills into their curriculum. Industry-academia partnerships are incredibly relevant to bridge this skills gap and we are thrilled to partner with Bennett University in our effort towards strengthening the technology workforce in India”.

Dr Prabhu Aggarwal, Vice Chancellor, Bennett University said “The widening gap between higher education and industry cannot be solved unless we rapidly scale the breadth and depth of industry academia collaboration. At Bennett University we are leading the way in working closely with employers to adapt their offerings in line with the rapidly changing employability needs of students and talent needs of industry. Our Collaboration with Salesforce along with other such initiatives will empower our students with skills most sought after by industry”.