Sulekha, one of India’s leading digital platforms for local service providers and SMEs has signed a strategic partnership with Axis Bank to provide the bank’s SMB /SME customers special access to Sulekha’s local services marketplace.
This partnership will enable the Axis Bank SMB and SME customers to be visible to more than 20 million users on Sulekha, every month. Sulekha now has more than 5.5 million listed businesses. Sulekha’s services marketplace is growing at a scorching speed with over a million needs being registered every month and the idea of this tie-up was to get Axis Bank customers fast access to this opportunity. This is the first of many such tie-ups Sulekha is planning to cement its leadership position in the local service landscape.
Speaking on the partnership, Satya Prabhakar, CEO & Founder, Sulekha said, “Sulekha has consistently played a crucial role as an enabler for small businesses and enterprises in India by providing them affordable access to the online marketplace, adding tremendous value and growth opportunities. Sulekha not only creates digital footprint for the SMB but also offers targeted, inexpensive and actionable leads at real time. Being a pioneer in local services market in India, we strongly believe that our expertise would be of great benefit to Axis Bank’s SME/SMB customers, who can now gain special access to our evolved online local services ecosystem.”
Axis Bank has worked consistently to provide a structure to the SMB/SME space, through its ‘Beyond Banking’ initiative. SMB and SME customers can now gain this special access to Sulekha’s services by simply clicking an exclusive button provided on Axis Bank’s net banking portal under the ‘Beyond Banking’ section.